As the Indian version of PUBG Mobile, Battlegrounds Mobile India (BGMI) is one of the most trending games in the Indian gaming community. Wonder how much revenue does BGMI generate or how much is it worth? In this article we will cover BGMI’s net worth and its revenue with considerable detail.
What is BGMI?
BGMI is a battle royale multiplayer game developed by Krafton and is available globally. The game is free to download and came out in July 2021 as a rebranded version of PUBG Mobile post the PUBG Mobile ban in India in 2020. BGMI quickly turned popular amassing millions of players all over the country. The game is available on the Google Play Store and App Store for no charges and provides an exceptional gaming experience with good graphics, thrilling gameplay, and regular updates.
How Does BGMI Make Money?
BGMI is a free game and does not charge any money. However, it makes quite a bit of revenue through different means. Let us take a look at it below:
1. In-App Purchases
Through BGMI, one can purchase skins, outfits, weapons, and other cosmetics, which can additionally be used to enhance the player’s overall experience in the game. Players can obtain UC (Unknown Cash) by spending real money and use that cash to get these items. While these items are incredibly useful, they do not add any additional value to the gameplay.
2. Royal Pass
BGMI has a special feature called Royal Pass (or Elite Pass). Players unlock this feature in order to gain access to premium rewards, missions, and special challenges. The Royal Pass is refreshed each season so players are compelled to purchase more just so they can get access to added features.
3. Advertisements
Similar to any other game, BGMI works with other brands to promote their products through the use of in game advertisements. These ads can come as sponsored events, custom game modes, or in game billboards, like the ones from Mountain Dew and Sony Liv.
4. Esports And Tournaments
Krafton runs esports in India, and organizes and sponsors tournaments with huge prize pools, bringing bite-sized gamers and teams into the fold. These events not only market the game but also receive revenues through sponsorships, ticket sales, and streaming revenues.
5. Partnerships And Collaborations
BGMI freely collaborates with towering franchises, celebrities, and brands for limited-edition content releases. For example, the game has collaborated with Bollywood films and even foreign franchises like Godzilla v/s Kong for themed skins and events.
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BGMI Net Worth in Rupees
As per now estimates, the game is within between 1500 and 2000 crores by net worth. CRORES?! This is due to the gaming revenue streams derived from IAP, local advertisement subscriptions, and esports revenue. Indian user base, along with the great popularity of the game makes it one of the mobile games with the biggest revenue margins in the region.
Why Is BGMI So Popular In India?
BGMI’s success in India can be attributed to several factors:
- Cultural Relevance: Krafton literally spent money making BGMI to appeal to Indian audiences by including themed events and content.
- Free To Play Model: Everyone gets to play, and therefore everyone can join the fun.
- Regular Updates: Krafton is commendable, considering the effort needed to manage the game’s infrastructure.
- Esports Ecosystem: BGMI’s popularity in India has risen tremendously due to the developing esports industry.
Current Issues for BGMI
As popular as BGMI may be, the game has had its own fair share of obstacles to naviagte. In 2022, the game faced a ban in India due to lack of reliable data privacy and security. The game’s return in 2023 after Indian regulations were made ensured that the data privacy issue was resolved. Moreover, other battle royale games such as Free Fire and Call of Duty Mobile are tough contenders for the game as well.
Final Thoughts
In timespans for mobile gaming that span a decade, the revolution that BGMI has brought to Indian mobile gaming is leaps ahead of competitors like Krafton. BGMI’s valuation is estimated to be around ₹1,500 to ₹2,000 crores and the republic is continues to grow. With fast and easily accessible monetization options, players are tackling puzzles like never before. It will be interesting to see how new updates and the developing esports scene impacts the country’s gameplay and net worth in the near future.
FAQs
What is BGMI’s net worth?
BGMI’s net worth is estimated at ₹1,500-2,000 crores, driven by in-app purchases, ads, and esports.
How does BGMI make money?
BGMI earns through in-app purchases, Royal Pass, ads, esports tournaments, and brand collaborations.
Is BGMI free to play?
Yes, BGMI is free on Google Play Store and App Store but offers paid in-game items.
Why is BGMI so popular in India?
BGMI’s free access, regular updates, and localized content make it a favorite among Indian gamers.
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